Press release
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december 20, 2016 - Amel
Sharing AMEL-style
Identity, community, and fittings: a breath of fresh air at AMEL
The #amel shipyards, specialists in cruising yachts and sailboats since the 1960s, have made the notion of sharing the focus of their new momentum. With a stronger digital presence, an evolving image and the creation of its Club, #amel is renewing its values founded on union and #excellence, putting them to work for its community, while maintaining its anchorage or its roots.
AMEL is launching its Club, a forum for sharing, devoted to the French and international community of #amel boat owners who wish to strengthen the group spirit of this amazing human adventure. Because the brand owners successfully shared their vision of cruise ships and pleasure boats from the very beginning, AMEL's desire is to rally the members of this community around its core values.
The #amel Club
Access to this club will be exclusively reserved for boat owners. Via this VIP club, #amel boat owners will be offered regatta organisation, VIP evenings and other customised events. The launch of the #amel Club is set to take place from January 21st to 29th 2017 at the "BOOT'2017" boat show in Düsseldorf.
The #amel blog, another element of AMEL-style sharing
Intended to promote experience sharing, the #amel blog aims to strengthen exchange between #amel lovers: travel, passion, tips about boats... They will have a secure forum at their disposal for exchange among boat owners, provision of documents and news coverage of the #amel community.
AMEL64-ANIEGRE VERSION ©AMEL (1)
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AMEL64-ANIEGRE VERSION©AMEL (2)
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AMEL64-PALISSANDRE VERSION©AMEL (1)
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AMEL64-PALISSANDRE VERSION©AMEL (2)
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Düsseldorf ©AMEL (1)
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Düsseldorf ©AMEL (2)
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RIDS NAUTIC 2016 (1)
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RIDS NAUTIC 2016 (2)
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RIDS NAUTIC 2016 (3)
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