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Firmly oriented towards the #superyacht end clientele, the #monacoyachtshow has completely reset the Quai Antoine Ier area to unveil a new exhibition space dedicated to the #superyacht #lifestyle. The 34,000 attendees expected this year will extend their visit in this completely transformed area that will present four exhibitions:
- The new Starboard lounge-exhibition
- The Car Deck (prestige car exhibition)
- The Tenders & Toys
- The Holland Pavilion
The Starboard will present a selection of exhibitors, specialising into #superyacht destination, luxury products and arts. The new area will also propose the second official #monacoyachtshow restaurant-lounge. Indoors or on the terrace visitors and exhibitors can enjoy the snacks and cold dishes, then come back again after 4.30 pm for the Happy Hour with live piano-bar music. The Starboard will also house the Show’s official Press centre (access restricted to accredited journalists) and Business centre with private meeting rooms (available only for exhibitors’ business meetings). A selection of yachting and #lifestyle magazines will be freely available and Wifi will be available all alongside Quai Antoine Ier.
The Car Deck
Launched at last year’s MYS, the Car Deck will be set alongside the Starboard and present fifteen or so prestige vehicles, with some available for test drives by the Show’s premium clients.
The finest and cutting-edge models of prestige brands will be displayed: Aston Martin, Automobili Lamborghini, Bentley, Elemental Cars, Hoffmann & Novague, McLaren, Mercedes-Benz, Shelby by Gentleman Car.
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