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july 04, 2018 - Ferrari

Record number of Dinos flock to Maranello


Celebration of 50th #anniversary of road debut on Saturday

Maranello, 2 July 2018 – More than 150 Dinos and over 300 customers from all over the world flocked to #maranello and #ferrari on Saturday 30 June for an #event celebrating the 50th #anniversary of the road debut of the first production car. The #dino, one of the world’s best-loved and biggest selling Ferraris, had a rather long gestation. Fitted with a six-cylinder engine designed by Enzo Ferrari’s son, the saloon was first presented as a prototype at the Paris Motor Show in October 1965. A year later it went on display at the Turin Motor Show but was only officially launched at the Frankfurt Motor Show the following November.

Thus, the car’s 50th #anniversary should really have been marked in 2017, but any commemorative #event would have been overshadowed by the #ferrari 70th #anniversary celebrations. Hence the decision to celebrate the half-century of another special #event, the road debut of the first model in March 1968.On Saturday, the first cars arrived in the forecourt of the #maranello Museum at 8:30 am and then headed to the Fiorano track.

An hour later a second group of customers followed the same route. The cars paraded all together on the track before gathering on the steering pad for a wonderful souvenir photo. At midday, the Dinos drove into the factory where the customers were given a special tour. Then at the end of the afternoon a memorable day closed with the traditional drive, one car at a time, under the arch of the historical entrance on Via Abetone Inferiore. This spectacular parade attracted many fans of this much-loved #ferrari.