Press release
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november 27, 2019 - Mclaren
McLaren announces TUMI as official luggage partner
McLaren and #tumi, the leading international #travel and #lifestyle brand, today announced a new #partnership which will see #tumi become the official luggage partner of #mclaren including world-famous race team #mclaren Racing and luxury supercar company #mclaren #automotive.
Since 1975, #tumi has built a foundation of innovation, functionality and durable design, with a focus on optimising the journeys of Global Citizens around the world. #tumi will provide #mclaren with world-class business and #travel essentials, designed to uncomplicate, and elevate performance in all aspects of life on the move. #tumi and #mclaren plan to release a luggage collection in late 2020 that brings together the shared values of both brands – unparalleled quality, technical innovation and #excellence in design.
From aeronautics to #automotive to sport – #tumi is inspired by the world’s most innovative industries which makes the #partnership with #mclaren, a world-renowned leader in embedding leading-edge technology into products with a clear design language, a natural collaboration.
Mike Flewitt, Chief Executive Officer, #mclaren #automotive, said:
“McLaren supercar owners the world-over value the experience of #travel with a clear emphasis on performance, luxury and style. We see that echoed by #tumi who, like #mclaren, pursue a like-minded focus on the innovative use of lightweight materials and optimised performance all brought together by a holistic design-led approach.”
Zak Brown, Chief Executive Officer, #mclaren Racing said:
“Travel and #lifestyle are central to the sport of Formula 1, so our new #partnership with #tumi is perfect. Like #mclaren, #tumi is constantly pursuing better in everything it does through optimisation and innovation. We’re delighted to welcome #tumi into our family of partners and to proudly represent the brand and its products around the globe.”
Rob Cooper, President, #tumi said:
“It’s an exciting step for #tumi to venture into this collaboration with #mclaren. At #tumi, we pride ourselves on truly understanding our customers, as well as having the foresight to develop products that meet their evolving #travel needs. We believe that partnering with #mclaren to bring their cutting edge, lightweight technologies to a collaborative collection will support TUMI’s mission of providing high-performance solutions and innovative products that optimize the journey.”
More details about the collaboration between #mclaren and #tumi will be revealed next year.
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